Personalized Ads Create a Cohesive Experience
Create Less Intrusive Ads with Native Advertising The digital advertising space is constantly evolving, driven primarily by audience preferences. Studies show that 90% of younger individuals (Millennials, Gen X and Gen Z) prefer native advertising over traditional display ads. Native advertising offers an improved user experience and a greater performance by providing users with cohesive…
Read MoreLocation Targeting Updates to Meta Ads
Meta is infamous for making quiet, sudden updates to their advertising platform. While their most recent update has just begun to roll out, it will surely make noise among their advertisers. Your clients may not be affected yet, but many advertisers have noticed a significant change to the location targeting options available in Meta Ads…
Read MoreIs Your Business Information Correct Online?
The Importance of Accurate Information In today’s digital world, many consumers default to online research. Therefore, it is more important than ever to have accurate business information on online directories. Not only does this reflect on reputation management, but it also ensures you stay competitive in the crowded marketplace. Consumers rely heavily on popular online…
Read MoreWhy You Should Utilize Event Targeting This Summer
Advertise Your Business to a Niche Audience Summer is almost here, and that means more people will be gathering together for special events. This is a great time to take advantage of event targeting, which is a location-based marketing strategy that targets a custom group of people who attend a specific event at a specific…
Read MoreBeat Your Competitors with Digital Marketing
Digital marketing is constantly evolving, and it’s essential to stay ahead of the curve. More than 50% of B2C companies plan on increasing their marketing spend, and this can only mean one thing – the competition is fierce, and your business needs to stand out. At SnapMe, we understand the importance of digital marketing and…
Read MoreFiguring Digital ROI Made Easy
Digital advertising has become a must-have for businesses looking to stay ahead of their competition. In today’s fast-paced world, it is the most effective way to connect with your audience, create awareness and drive sales. However, tracking and measuring the impact of your digital campaigns can be daunting. This is where digital ROI comes in.…
Read MoreGoogle My Business: 4 Reasons Every Business Should Be Using It
The Basics of Google My Business Google My Business (GMB) is a great tool for all businesses to use! By means of GMB, any business with a physical location can manage how they appear on Google Search, as well as Google Maps. GMB shows basic information about your business like your name, address, phone number,…
Read MoreWhy You Need Digital Marketing
Capitalize With the Power of Digital Marketing In today’s digital age, having a strong online presence is more important than ever for businesses. With the rise of e-commerce and remote work, companies must adapt to stay relevant and competitive. According to a report by Forrester, U.S. companies are expected to spend a whopping $146 billion…
Read MoreWhy Am I Not Seeing My Ads?
You just launched a new digital advertising campaign with your client. Your client is excited! However, when customers start to discover that their ads don’t display for them, they get angry, doubt the validity of digital advertising, and become hesitant with trusting the process. Not seeing your own advertisement, though, is common. There are actually…
Read MoreTop Performing Industries for SEM
SEM, or Search Engine Marketing, is one of the most popular digital marketing tactics, and for good reason. In 2022, Google’s ad revenue peaked at $225 billion US dollars. So what companies are spending money on SEM? And what companies are a good fit for SEM? In this blog we will discuss the definition of…
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