Rick Breen’s Rapid Lube needed a strategic way to increase overall revenue and boost the number of service tickets written. In a crowded automotive service market with stiff competition, the business wanted to capture more customers, retain their loyalty, and establish itself as the go-to destination for oil changes in its area—all while generating measurable ROI from its marketing spend.
Targeted Display Ads: Promoted brand awareness and nurtured consumer interest with attention-grabbing visuals.
Social Media Ads: Offered downloadable coupon incentives to vehicle owners, creating a direct path to conversions.
Geofencing Campaigns: Targeted competitor locations, delivering ads that drove customers to Oil Change Shop locations.
Social Media Management: Kept followers engaged, promoted seasonal offers, and built community trust
This holistic strategy combined precision targeting, strong creative messaging, and data-backed optimizations to maximize growth and engagement.
SnapMe’s integrated campaign not only drove measurable action but also significantly expanded Rick Breen’s Rapid Lube’s brand reach, customer base, and bottom line, proving the power of data-driven digital marketing.
The statistics, metrics, and results presented in this case study are provided for illustrative purposes only. They are based on specific circumstances and may not be representative of typical outcomes. Actuals results may vary depending on a wide range of factors, including industry, target audience, budget, and execution. This case study is not intended to guarantee or predict future performance, and should not be interpreted as a promise of similar success.
