Chance Video Bingo set out to increase revenue by driving higher “coin-in” numbers across its locations. With two gaming halls in operation, the company used one as a control group and the other as a test site to measure the effectiveness of SnapMe’s marketing efforts. The challenge was clear: grow engagement, attract new players, and increase overall play volume—all without changing the underlying operations or promotions at either location.
Increase Revenue
Grow Engagement
Attract New Players
THE SOLUTION
Multi-channel Marketing Strategy
Mobile-First Website: Built with eye-catching graphics and a visitor identification system that automatically emailed new visitors—turning casual interest into actionable leads.
Social Media Management: Consistent posting, engaging content, and strategic growth tactics to keep Chance Video Bingo top-of-mind and build a loyal local following.
Local Listing Optimization: Ensured the bingo hall appeared accurately and prominently across all online directories, maps, and search platforms.
Google Business Profile Creation: Established and optimized profiles to boost local visibility, credibility, and drive more foot traffic to the brick-and-mortar location.
This comprehensive approach positioned Chance Video Bingo to capture both new and returning customers through modern, trackable digital channels.
THE RESULTS
SOCIAL MEDIA GROWTH
INCREASE IN PAGE VIEWS
0%
WEBSITE PERFORMANCE
AVERAGE NEW VISITORS PER MONTH
0
The test location experienced a
INCREASE IN YEAR-TO-DATE COIN IN
0%
a significant contrast to the control location, which saw a -9.33% decline during the same period
This data-driven campaign proved that a strategic digital presence, coupled with localized marketing tactics, could dramatically boost both engagement and revenue. Chance Video Bingo now has a scalable digital model for future expansion and continued growth.
The statistics, metrics, and results presented in this case study are provided for illustrative purposes only. They are based on specific circumstances and may not be representative of typical outcomes. Actuals results may vary depending on a wide range of factors, including industry, target audience, budget, and execution. This case study is not intended to guarantee or predict future performance, and should not be interpreted as a promise of similar success.